Identifying Fraudulent Advertising on Social Media

This webinar explains how to recognize and avoid fraudulent advertising on social media. Scammers are increasingly using celebrities as bait to promote fake investment platforms, counterfeit shops, or products that pose health risks. Particularly insidious are deepfake videos that appear deceptively real.

Using practical examples, Valentine Auer, Project Manager Research & Innovation, outlines the strategies criminals use and how to effectively protect yourself. The discussion also covers how to combat such fraud schemes. The webinar is aimed at anyone looking to protect themselves from financial losses and unnecessary hassle – particularly parents, apprentices, and works council members. It is part of the "Online Protection" webinar series by the AK Salzburg in cooperation with the ÖIAT.